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BizSuccess Breakthroughs for
January 16, 2002
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++++++++++++++++++++++++++
TABLE OF CONTENTS
++++++++++++++++++++++++++
..WELCOME to BizSuccess Breakthroughs
..THIS ISSUE'S MESSAGE - "Rainmaker"
..SPOTLIGHTS - Products and Services for you and your
enterprise
..QUOTES - To Get You Thinking
..THE FUNNIES - On the Lighter Side of Business
..MORE RESOURCES AT BizSuccess.com
..PUBLISHER CONTACT INFO
..YOUR COMMENTS PLEASE?
..SUBSCRIPTION INSTRUCTIONS
++++++++++++++++++
WELCOME
++++++++++++++++++
Hello. Gary Lockwood here again with more breakthrough ideas
and information on how to:
Grow your business - Make more money - Have more fun.
Thank you again for referring this newsletter to your friends and
colleagues. I really appreciate you for helping to pass the word
about this newsletter.
By the way, we have just automated the process to purchase
my book, the BizSuccess Strategy Book. And the price is now
Only $27. The BizSuccess Strategy Book reveals the secrets
that will help YOU grow your business, make more money and
have more fun. Get your copy today - the new, easier way.
Click to http://www.bizsuccess.com/http://www.strategybook.com
for details
Now, on to today's article.
Many successful business professionals routinely take positive
action to create opportunities for new business. More clients,
more revenue, better client relationships and happier employees
are just a few of the advantages you'll realize when you take
business-building action for your enterprise.
My article today is about how and why to be a "Rainmaker".
My hope is that you use the ideas and information in these
BizSuccess Breakthroughs broadcasts to get the results you
really want.
If you want some help in putting them into practice, or if you
have questions, email or call me.
SUCCESS to You....
Gary Lockwood
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++++++++++++++++++++++++++++++
THIS ISSUE'S MESSAGE
++++++++++++++++++++++++++++++
The Rainmaker
Remember when scientists used to seed the clouds to try to make
it rain? They would fly over rain clouds and dump salt pellets to try
to force the rain from the clouds. I guess they figured that they
could just help Nature along a bit.
In my years of helping business owners and professionals
discover ways to grow their business, I've seen many who sat
around waiting for rain. They would wait by the phone, hoping a
prospective client would call or come to the business. Their attitude
seemed to be a combination of passive hope and resignation.
They hope someone will do business with them. They hope that
others will initiate contact with them. They seem resigned to
whatever business floated their way.
Others, including some of the most successful, took positive action
"to make it rain". These are the ones who made calls, ran ads, got
out of the office to make their own contacts. Through their activity,
these business professionals created opportunities for new business.
A few years ago, my own business went through a slow period. As
the business slowed down, revenues decreased and demands
on my time decreased, too. For awhile, I enjoyed the slower pace.
Then I figured out that we were on a path to financial disaster.
I realized that something had to change drastically.
Verna, my wife and business partner, finally said, "Get on the phone
and stir up the cosmic dust"! So, I took her advice and started
making calls. I called everyone I knew. I called past clients, old
prospects, people from my old phone lists. I even called people
I knew in a previous company. Also, I got out of the office and
attended business mixers, seminars and other events where
business professionals (my target market) tended to show up.
Sure enough, after I started all the activity, we began to notice that
the phone was ringing constantly. We were getting calls from
prospective clients wanting to know more about our services. Even
more interesting, many of the incoming calls were from people we
did not contact. It seemed like the very act of outbound activity was
causing inbound business.
Time and again over the years, I've seen this phenomenon.
Positive action, directed outward seems to stir up the cosmic
dust. It doesn't work if the actions are directed inward. No matter
how many times you count the inventory, rearrange the furniture
or have internal meetings, these inward-focused actions won't
cause clients to show up or prospects to call you.
So what does this mean for you? Consider a couple of things.
First, brainstorm the types of outward-focused activities that are
appropriate for your business. Would it be appropriate to make
calls (to whom?), go visit (where?), run ads (what type, when?).
Would it be reasonable to attend mixers, seminars, do some
direct mailings, conduct a telephone survey, or canvass the
neighborhood?
Next, pull out your calendar and start blocking off some time for
these tasks. Generally, this type of business-building activity is
best done in blocks of time, so pencil in blocks of one to three
hours for this.
Clearly, most of these actions require preparation. To make sure
you don't make a career of just the preparation, schedule the
set-up tasks on your to-do list for specific days. That way, you're
more likely to get them done.
Finally, just do it. You know in your heart that you enjoy the results
of this business-building action, especially when the revenue
starts to come in. The benefits to you and your enterprise are
legion. More clients, more revenue, better client relationships
and happier employees are just a few of the advantages you'll
realize when you take action to make it rain.
So, what are you waiting for? "Stir up the cosmic dust"!
+++++++++++++++++++
SPOTLIGHTS
+++++++++++++++++++
--- 21 Success Secrets of Self-Made Millionaires ---
Perhaps the best FREE information you'll ever get your
hands on. Brian Tracy's is well known for his expertise
and has help millions make more money than most anyone else.
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DISCLAIMER
Although we make an effort to check out the advertisements in the
Spotlight section, we cannot assume responsibility for the actions
of our advertisers.
+++++++++++++++++++++++++++++++++
QUOTES To Get You Thinking
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Don't walk in front of me, I may not follow.
Don't walk behind me, I may not lead.
Walk beside me and be my friend.
Albert Camus
I'm a great believer in luck, and I find the harder I work
the more I have of it.
Thomas Jefferson
Looking back, I have this to regret, that too often
when I loved, I did not say so.
David Grayson
If you can't sleep, then get up and do something
instead of lying there worrying.
It's the worry that gets you, not the lack of sleep.
Dale Carnegie
Never fear shadows...
they simply mean there's a light shining somewhere nearby.
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THE FUNNIES
+++++++++++++++++++++++
Stop by our website every day to see the Business Cartoon
of the Day by Ted Goff. http://www.bizsuccess.com/cartoon.htm
Exercise
--------
I've started an exercise program. I do 20 sit-ups each
morning. That may not sound like a lot, but you can only
hit that snooze button so many times...
Mood Ring
--------
My husband bought me a mood ring the other day.
When I'm in a good mood it turns green.
When I'm in a bad mood, it leaves a red mark on his forehead.
Corporation
--------
An ingenious device for obtaining individual profit
without individual responsibility.
- Ambrose Bierce
Jay Leno says.
--------
"Christina Aguilera has been signed to endorse Coca-Cola.
Britney Spears does Pepsi. Actually, originally Coke wanted
to hire Britney, but then they would have to drop the
slogan, 'It's the real thing.'"
***excerpts from: http://www.joker.org/
***
++++++++++++++++++++++++++++++++
RESOURCES AT BizSuccess.com
++++++++++++++++++++++++++++++++
The BizSuccess Strategy Book
** Are you doing the RIGHT THINGS at the RIGHT TIME? **
Why are some people successful in their business AND they
don't work all the hours you work? How do they do it?
---> The BizSuccess Strategy Book reveals the secrets
The BizSuccess Strategy Book will help YOU grow your business,
make more money and have more fun.
Please click to http://www.bizsuccess.com/http://www.strategybook.com
+++++++++++++++++++++++
PUBLISHER INFO
+++++++++++++++++++++++
Gary Lockwood is Your Business Coach.
Helping business owners, entrepreneurs, and professionals
to get all they really want from their enterprise.
(800) 272-1575 (USA) - 909/984-3344 Fax: (815) 361-3041
Email: mailto:Gary@bizsuccess.com
Visit our website at http://www.bizsuccess.com
Grow your business, make more money,
have more fun!
++++++++++++++++++++++++++++++
YOUR COMMENTS PLEASE?
++++++++++++++++++++++++++++++
I appreciate feedback, corrections, and comments about anything
mentioned in BizSuccess Breakthroughs. Please send your thoughts to:
mailto:Gary@bizsuccess.com
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