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BizSuccess Breakthroughs
for February 28, 2001
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++++++++++++++++++++++++++
TABLE OF CONTENTS
++++++++++++++++++++++++++
..WELCOME to BizSuccess Breakthroughs
..THIS ISSUE'S MESSAGE - "Creating A Business
Plan"
..SPOTLIGHTS - Products and Services for you and
your enterprise
..QUOTES - To Get You Thinking
..THE FUNNIES - On the Lighter Side of Business
..MORE RESOURCES AT BizSuccess.com
..PUBLISHER CONTACT INFO
..YOUR COMMENTS PLEASE?
..SUBSCRIPTION INSTRUCTIONS
++++++++++++++++++
WELCOME
++++++++++++++++++
Hello. Gary Lockwood here again with more breakthrough ideas
and information on how to:
Grow your business - Make more money - Have more fun.
Thank you again for referring this newsletter to your friends and
colleagues. I really appreciate you for helping to pass the word
about this newsletter.
Lots of the email that comes to me each week is about creating
a business plan. Creating a business plan is an important step
for your enterprise.
For those entrepreneurs that create a solid business plan, success
in business nearly doubles. With new business failures so
statistically high in the first five years, why wouldn't you want to
increase your odds of success?
Developing business plans is the specialty of Roger Kramer, our
guest author this issue. His article today outlines the basic
elements needed for a solid business plan. Read more about
Roger at the end of his article.
My hope is that you use the ideas and information in these
BizSuccess Breakthroughs broadcasts to get the results you
really want.
If you want some help in putting them into practice, or if you
have questions, email or call me.
SUCCESS to You....
Gary Lockwood
P.S. If you've been around the Internet for very long, you've surely
come across the name Darren Roberts. I've known Darren for
a couple years now and have been a faithful subscriber to his
great newsletter, "AAvenues 2 Your Success".
Darren's new book is "Making Your Success Inevitable". The title
says it all. This is a easy-to-read tutorial on how to achieve your
preferred future faster and easier than you thought possible.
Each of the ten chapters has lots of detailed information, action
steps, examples, worksheets and more resources.
What a terrific resource. If you could use a step-by-step primer
on gaining success, get Darren's book, "Making Your Success
Inevitable". Check it out at
http://www.BizSuccess.com/Roberts
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++++++++++++++++++++++++++++++
THIS ISSUE'S MESSAGE
++++++++++++++++++++++++++++++
Creating A Business Plan That Makes Tracks
By Roger Kramer
Creating a business plan is an important step. Often it is the step
most often missed by new business owners that don't want to be
bothered with paperwork. However, consider this, for those
entrepreneurs that create a solid business plan success in
business nearly doubles. With new business failures so statistically
high in the first five years why wouldn't you want to increase your
odds of success?
So why does a business plan matter? It's your road map to the
future. Would you get in a car to go on vacation without a map to
get you to your desired destination? Not unless you'd gone the
route a few times previously, right? And since this is your first go
around with your new business, it's wise to create a business
plan to increase your odds for success and give you a definite
direction.
A business plan is also used for securing capital from banks,
venture capitalists, investors and the like. None of which will give
you the time of day unless you've done your homework. If you don't
care about the future of your business, why should they?
So, as they say, "Plan Your Work and Work Your Plan". Beginning
the business plan is often the most intimidating part so let us
help you along. It's not so difficult and can even be quite fun.
Imagine that? Building your business plan is a little like building
confidence in your future and that always feels good.
Let's start with what elements are in a business plan.
1. Executive Summary: This is a quick description of everything you
will be outlining in detail below. A swift summary of the company,
its products, services, and outlook for the future based on simple
statistics.
2. Table Of Contents: Just like a book, the Business Plan has a
Table of Contents for quick perusal.
3. The Company: This is a more in depth outline of the company,
what it does, how it's organized, its goals, direction, history,
tasks, profits, etc.
4. Products and Services: An in-depth description of the product
or service. Basically, exactly what your business will be offering
for sale.
5. Production: What is necessary to produce your product or deliver
your service. This includes raw materials.
6. Marketing: A detailed marketing agenda including what and how
you will advertise. You can take this straight from your marketing
plan outlined in the Marketing Section.
7. Competition: A complete evaluation of your competition and how
your business will meet the need in a different or better manner.
8. Obstacles: What hurdles will your business be met with? How
will these hurdles be overcome?
9. Finances: Cost of the set up of your business as well as the
day to day financial needs for overhead and marketing.
10. Milestones: This is the future time line of your business.
These are the basic elements of building your business plan.
Begin by making a rough outline for each section and then build
to a finished product. There are many books that offer guidance
for these important planning steps. When you take the time to
plan your business, your business will reward you with a long
future of financial stability.
So jump in and make your future happen today.
Roger Kramer is the owner of Alpha Services. Alpha Services is
designed to assist you whether you are just starting a business,
wanting to fine tune your bottom line, planning to expand or are
in serious trouble with your internal operations or suppliers.
Developing business plans is our specialty so be sure to visit
our Business Plan Center at http://www.alphaservices.com.
We help you move toward success!
+++++++++++++++++++
SPOTLIGHTS
+++++++++++++++++++
Internet Marketing Expert Rick Beneteau shares with you the
ONLY Method he used to build his business, his reputation
and how to get millions of impressions per month. LEARN
with his Powerful New eBook, The Ezine Marketing Machine,
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Partner. Click here to LEARN & EARN:
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************************
Your Weekly Message...The Baum Group - a FREE weekly
e-newsletter to help you stay focused, on purpose and more!
To subscribe, click on
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************************
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************************
Hypnotize Someone with Words Alone?
Is it really possible to hypnotize someone
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************************
DISCLAIMER
Although we make an effort to check out the advertisements in the
Spotlight section, we cannot assume responsibility for the actions
of our advertisers.
+++++++++++++++++++++++++++++++++
QUOTES To Get You Thinking
+++++++++++++++++++++++++++++++++
A candle loses nothing by lighting another candle.
A fine is a tax for doing wrong. A tax is a fine for doing
well.
Hard work spotlights the character of people; some turn up
their
sleeves, some turn up their noses, and some don't turn up at
all!
He who stands for nothing, falls for anything.
Hope is not the conviction that something will turn out well
but the certainty that something makes sense, regardless of
how it turns out.
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THE FUNNIES
+++++++++++++++++++++++
Stop by our website every day to see the Business Cartoon
of the Day by Ted Goff. http://www.bizsuccess.com/cartoon.htm
------------
BEST NEWSPAPER HEADLINES EVER
-----------------------------
1. Include Your Children When Baking Cookies
2. Something Went Wrong in Jet Crash, Experts Say
3. Police Begin Campaign to Run Down Jaywalkers
4. Drunks Get Nine Months in Violin Case
5. Iraqi Head Seeks Arms
6. Is There a Ring of Debris around Uranus?
7. Prostitutes Appeal to Pope
8. Panda Mating Fails; Veterinarian Takes Over
9. British Left Waffles on Falkland Islands
10. Teacher Strikes Idle Kids
11. Clinton Wins Budget; More Lies Ahead
12. Plane Too Close to Ground, Crash Probe Told
13. Miners Refuse to Work After Death
14. Juvenile Court to Try Shooting Defendant
15. Stolen Painting Found by Tree
16. Two Sisters Reunited after 18 Years in Checkout Counter
17. War Dims Hope for Peace
18. If Strike Isn't Settled Quickly, It May Last a While
19. Couple Slain; Police Suspect Homicide
20. Man Struck by Lightning Faces Battery Charge
21. New Study of Obesity Looks for Larger Test Group
22. Astronaut Takes Blame for Gas in Space
23. Kids Make Nutritious Snacks
25. Typhoon Rips through Cemetery; Hundreds Dead
***excerpts from: http://www.joker.org/
***
++++++++++++++++++++++++++++++++
RESOURCES AT BizSuccess.com
++++++++++++++++++++++++++++++++
NOW - ** Attract
Customers **
In order to make it easier and more effective for you to attract new
customers, we have added some new options for advertising in
BizSuccess Breakthroughs.
For details on using this newsletter to make more sales, see
http://www.BizSuccess.com/advertise.htm
+++++++++++++++++++++++
PUBLISHER INFO
+++++++++++++++++++++++
Gary Lockwood is Your Business Coach.
Helping business owners, entrepreneurs, and professionals
to get all they really want from their enterprise.
(800) 272-1575 (USA) - 909/984-3344 Fax: (815) 361-3041
Email: mailto:Gary@bizsuccess.com
Visit our website at http://www.bizsuccess.com
Grow your business, make more
money, have more fun!
++++++++++++++++++++++++++++++
YOUR COMMENTS PLEASE?
++++++++++++++++++++++++++++++
I appreciate feedback, corrections, and comments about anything
mentioned in BizSuccess Breakthroughs. Please send your thoughts to:
mailto:Gary@bizsuccess.com
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Copyright © 2001 BizSuccess
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