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         BizSuccess Breakthroughs for April 25, 2001
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++++++++++++++++++++++++++
      TABLE OF CONTENTS
++++++++++++++++++++++++++

..WELCOME to BizSuccess Breakthroughs
..THIS ISSUE'S MESSAGE - "Discover a Wordsmith's Secret!"
..SPOTLIGHTS - Products and Services for you and your enterprise
..QUOTES - To Get You Thinking
..THE FUNNIES - On the Lighter Side of Business
..MORE RESOURCES AT BizSuccess.com
..PUBLISHER CONTACT INFO
..YOUR COMMENTS PLEASE?
..SUBSCRIPTION INSTRUCTIONS


++++++++++++++++++
      WELCOME
++++++++++++++++++

Hello. Gary Lockwood here again with more breakthrough ideas
and information on how to:
   Grow your business - Make more money - Have more fun.

I'd like to give you a copy of my latest book for free in exchange
for a small favor.

I need your help in getting the word out about my newsletter.
So here's the offer: If you will take 60 seconds now to tell a
friend (or several of your colleagues) about the BizSuccess
Breakthroughs newsletter, I will give you a free gift.

Your friend will receive ONLY a one-time invitation to subscribe.
No pressure. No obligation. And no spam. To thank you for your
referral(s), I will give you my new ebook, "The BizSuccess Book:
Making Changes That Can Transform Your Enterprise" for free.

Please click to  http://www.BizSuccess.com/referrals.htm

Thank you again for referring this newsletter to your friends and
colleagues. I really appreciate you for helping to pass the word
about this newsletter.

Now, on to today's message.

Our guest author today is Ted Nicholas. Ted is called the Five
Hundred Million Dollar Man because he has marketed over $500
million worth of products in 49 different industries. According to
Ted Nicholas, the true currency of business is WORDS.

Communicating your ideas, your offer, the benefits of your product --
using words to achieve your aims is the single most important
activity any business ever performs.

In his article today, Ted introduces several Magic Words that will
make you money. Read more about Ted at the end of his article.

My hope is that you use the ideas and information in these
BizSuccess Breakthroughs broadcasts to get the results you
really want.

If you want some help in putting them into practice, or if you
have questions, email or call me.

SUCCESS to You....
Gary Lockwood


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++++++++++++++++++++++++++++++
      THIS ISSUE'S MESSAGE
++++++++++++++++++++++++++++++

  Discover a Master Wordsmith's Secret for Turning Everything
  You Say into Wealth, Well-Being and Personal Success
  by Ted Nicholas

You might think this strange, but every day, before I start
work, I stand up, look to the sky, throw my hands in the air,
and shout out loud: "I feel terrific!"

This is what I call an 'affirmation' -- positive self-talk to
charge up my emotions and help me produce my very best work. An
affirmation can be as simply as "YES!"...as uplifting as "I'm
very happy at this moment!"...or as determined as "I'm willing
to do whatever is necessary to succeed!"

Try it for yourself right now.  Choose a positive message you
want to tell yourself.  Then stand up, put your head back, throw
your arms up, and shout it out loud. Makes you feel
uncomfortable?  Good!  You've just discovered how powerful
words can be.

Unlimited Success & Wealth are All In the Words You Use

What's the single most important asset you and your business
possess?  Forget money and numbers.  The true currency of
business is WORDS.  Communicating your ideas, your offer, the
benefits of your product -- using words to achieve your aims is
the single most important activity any business ever performs.

Unlimited success and wealth are as simple as using the right
words.  You can get everything you've ever wanted in life, simply
by saying the right words -- because the words which you
communicate determine the quality of your life.

This is true whether communicating with others or with yourself.
Especially with yourself.

Words have the power to induce someone to laugh, to cry, to be
kind, to be loving, to be cooperative, or to buy.  Or be unkind,
angry, irrational.

Whether words are written or spoken, they have enormous power.
Of course, when words are spoken, the added factors of voice
timbre, emphasis, emotion...all have the potential to cause even
more impact.

Use Words to Achieve a Win -Win Situation

Here is what few business people seem to realize:  People all over
the world really want to help and accommodate their fellow
humans. But they must be approached properly.  The magic words
I'll reveal to you in a moment can manipulate a situation to
bring you what you want -- which isn't necessarily a bad thing.

Magic Words Can Bring You Riches

The same words, strategies and techniques that I've used to get
the best results from everyday situation -- like hiring a
Mercedes for the price of a Ford, slashing the cost of a first
class hotel room,  and buying valuable antiques at huge discounts
-- can work magic for your business, too.  Here are 3 of the
phrases, which have helped me build a career marketing over
$500,000,000 of both my own and my client's products and
services.

Magic Phrase #1 --  Attract All the Money You Need for any
business venture you'd like to start. The magic words here are
"sophisticated investor."  Every successful professional - such
as a doctor or lawyer -- likes to think of himself or herself as
sophisticated.  And you can often attract these people to invest
in your business.

Run an ad in your local paper, high-lighting those two key words.
Other magic phrases to include are "Local business person with
excellent track record and reputable history"; start-up business
opportunity, limited investment, high potential return"; and
"references available."

Magic Phrase #2 -- Receive Free Expert Help for your business.
Simply announce "I have a business problem and need expert
assistance," either to a local business group (such as the
Chamber of Commerce, which you have in practically every town)
or putting an advertisement in the business section of your local
newspaper. And I've been absolutely delighted with the quality of
assistance provided to me on several occasions by retired
executives.  Seek them out in your local area, and you could
benefit from this great source of experienced know-how, too.

Magic Phrase #3 -- Get Capable People to Work for Free. Your
magic words here are "piece of the action."  Instead of paying a
fixed salary, run ads offering people one of these options:

*  Hourly rate for services rendered
*  Percentage of sales
*  Percentage of profits
*  Royalty on sales
*  Percentage of savings
*  Fixed payment for each unit produce

Anyone with a strong entrepreneurial instinct will be attracted
by such an approach.  It means there will be no limit on their
income, they will be more independent, they can set their own
hours -- and the harder they work, the more they earn.  This is
just the type of person you should employ.

Assume The Other Person Has Already Said "Yes"

Ask questions which assume the end result you seek.  For
example, speaking with your bank manager about setting up a
merchant account, you might ask these questions:

1.  "How long does it normally take for a credit card charge to
be credited to my account?"

2.  "What discount or percentage of credit card sales will the
bank charge us for your service?"

3. "How long would it take to get the service in place?"

4. "What equipment do we need to buy to make it easier for your
bank to process our orders?"

Can you see how the end result -- having a merchant account so
you can process the credit card orders - is assumed by the very
words used in each question?

Magic Words Deliver Power

And this is especially true when you're speaking to yourself. As
I said at the beginning of this letter, I use affirmations every
day -- standing up, looking to the sky, throwing my hands in the
air, and shouting out a positive message I need to tell myself.

Yes, I feel ridiculous when I do this too.  But that discomfort
is just the push I need to change my emotional state. The magic
words in my affirmations give me the energy and determination
I need to produce my very best work.  And I truly believe
they'll help you achieve your goals too.

-------------------------------------------------------------
Ted Nicholas, widely recognized as one of the greatest direct-
marketing wizards of all time, is best-known for having earned
24.5 million dollars on the sale of a single book that was
primarily sold through direct mail.  He is called the Five
Hundred Million Dollar Man because he has marketed over $500
million worth of products in 49 different industries.  Ted's
newest book, "Magic Words That Bring You  Riches" reveals 17
magic words that can make you a fortune.
     http://www.roibot.com/r_mw.cgi?IM9841_mwtext


+++++++++++++++++++
      SPOTLIGHTS
+++++++++++++++++++

Going Platinum!! - Free full service International ISP that pays you
to be a part of its community. Log on at:
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Your Weekly Message...The Baum Group - a FREE weekly
e-newsletter to help you stay focused, on purpose and more!
To subscribe, click on
mailto:TheBaumGroup@YourStressMatters.com?subject=subscribe_ezineBSB
************************

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Need Help Building Your MLM Business???

The MLM Challenge is a 90 day Incentive and DAILY training
program generic for network marketers WORLDWIDE.

The mission of the MLM Challenge is to increase the momentum,
leadership and duplication in the MLM industry by providing
step-by-step training, recognition, and personal growth.

Participants will receive 90 consecutive days of step-by-step
training lessons from industry experts including: Tom Wood,
Dave Roller, Doug Firebaugh (PassionFire International),
Bob Schwartz (Cutting Edge Media) and many others.

Training also includes conference calls, audio and video
training online, a goal setting program, discussion forum,
MLM resources and much more.

The MLM Challenge focuses heavily on recognition for
networker's achievements. Participants are offered
incentives and prizes for completing the 90 day challenge.
Hundreds of monthly prizes will be awarded based on performance.
The grand prize winner will win $5,000 cash and other prizes.

Any individual with a multi-level marketing or network
marketing business may participate... The training and
incentive program are both generic to the MLM industry.

The MLM Challenge will be conducted three times a year.
The first 90 day challenge began February 5, 2001.

For more information, or to register visit:
http://www.TheMLMChallenge.com


 DISCLAIMER

Although we make an effort to check out the advertisements in the
Spotlight section, we cannot assume responsibility for the actions
of our advertisers.


+++++++++++++++++++++++++++++++++
      QUOTES To Get You Thinking
+++++++++++++++++++++++++++++++++


  Happiness is good health and a bad memory.
              Ingrid Bergman

  If we couldn't laugh, we'd all go insane.
              Jimmy Buffett

  And when it rains on your parade, look up rather than down.
  Without the rain, there would be no rainbow.
              Jerry Chin

  Be happy. It is a way of being wise.
              Colette

  If life doesn't offer a game worth playing, then invent a new one.
              Anthony J. D'Angelo

  Realize that if you have time to whine and complain about
  something then you have the time to do something about it.
              Anthony J. D'Angelo


+++++++++++++++++++++++
        THE FUNNIES
+++++++++++++++++++++++

Stop by our website every day to see the Business Cartoon
of the Day by Ted Goff.   http://www.bizsuccess.com/cartoon.htm
 ------------

   !!!   BREAD IS DANGEROUS   !!!
 -------------------------------

 We've done a little research, and what we've
 discovered should make anyone think twice....

 1.   More than 98 percent of convicted felons are bread users.

 2.   Fully HALF of all children who grow up in bread-consuming
      households score below average on standardized tests.

 3.   In the 18th century, when virtually all bread was baked in
      the home, the average life expectancy was less than 50 years;
      infant mortality rates were unacceptably high; many women died
      in childbirth; and diseases such as typhoid, yellow fever, and
      influenza ravaged whole nations.

 4.   More than 90 percent of violent crimes are committed within
      24 hours of eating bread.

 5.   Bread is made from a substance called "dough." It has been
      proven that as little as one pound of dough can be used to
      suffocate a mouse. The average American eats more bread than
      that in one month!

 6.   Primitive tribal societies that have no bread exhibit a low
      incidence of cancer, Alzheimer's, Parkinson's disease, and
      osteoporosis.

 7.   Bread has been proven to be addictive. Subjects deprived of
      bread and given only water to eat begged for bread after as
      little as two days.

 8.   Bread is often a "gateway" food item, leading the user to
      "harder" items such as butter, jelly, peanut butter, and even
      cold cuts.

 9.   Bread has been proven to absorb water. Since the human body is
      more than 90 percent water, it follows that eating bread could
      lead to your body being taken over by this absorptive food
      product, turning you into a soggy, gooey bread-pudding person.

 10.  Newborn babies can choke on bread.

 11.  Bread is baked at temperatures as high as 400 degrees
      Fahrenheit!  That kind of heat can kill an adult in less than
      one minute.

 12.  Most American bread eaters are utterly unable to distinguish
      between significant scientific fact and meaningless statistical
      babbling.
     ,,,,,,,,,,,,,,,,,,,,,,,,,,,,,,,,,,,,,,,,,,,,,,,,,,,,,,,

 In light of these frightening statistics,
 we propose the following bread restrictions:

 1.   No sale of bread to minors.

 2.   A nationwide "Just Say No To Toast" campaign, complete with
       celebrity TV spots and bumper stickers.

 3.   A 300 percent federal tax on all bread to pay for all the
      societal ills we might associate with bread.

 4.   No animal or human images, nor any primary colors (which may
      appeal to children) may be used to promote bread usage.

 5.   The establishment of "Bread-free" zones around schools.


                    ***excerpts from: http://www.joker.org/  ***


++++++++++++++++++++++++++++++++
      RESOURCES AT BizSuccess.com
++++++++++++++++++++++++++++++++

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especially for people who run companies.

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+++++++++++++++++++++++
      PUBLISHER INFO
+++++++++++++++++++++++

Gary Lockwood is Your Business Coach.
Helping business owners, entrepreneurs, and professionals
   to get all they really want from their enterprise.
(800) 272-1575 (USA) - 909/984-3344   Fax: (815) 361-3041
Email:  mailto:Gary@bizsuccess.com

        Visit our website at http://www.bizsuccess.com
        Grow your business, make more money, have more fun!

++++++++++++++++++++++++++++++
      YOUR COMMENTS PLEASE?
++++++++++++++++++++++++++++++

I appreciate feedback, corrections, and comments about anything
mentioned in BizSuccess Breakthroughs. Please send your thoughts to:
mailto:Gary@bizsuccess.com




                                 
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