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BizSuccess Breakthroughs for
June 7, 2000
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++++++++++++++++++++++++++
TABLE OF CONTENTS
++++++++++++++++++++++++++
..WELCOME to BizSuccess Breakthroughs
..THIS ISSUE'S MESSAGE - "Will Speak for
Profit"
..SPOTLIGHTS - Products and Services for you and your
enterprise
..QUOTES - To Get You Thinking
..THE FUNNIES - On the Lighter Side of Business
..MORE RESOURCES AT BizSuccess.com
..PUBLISHER CONTACT INFO
..YOUR COMMENTS PLEASE?
..SUBSCRIPTION INSTRUCTIONS
++++++++++++++++++
WELCOME
++++++++++++++++++
Hello again. Gary Lockwood here with more ideas and
information on how to:
Grow your business - Make more money - Have more fun
Welcome to the 244 new subscribers who joined us in the past
two weeks. I appreciate you for giving us a try. And I especially
thank those of you who referred this newsletter to your friends
and colleagues.
Over the past couple of weeks, I've been using a really great piece
of software called GoalPro 5.0 for Windows. GoalPro is the upgrade
to the popular Motivator Pro program that I've used for over a year.
GoalPro 5.0 introduces substantial new features and enhancements
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it as much as I do, I'll make a few dollars from your purchase)
I enthusiastically recommend this goal management tool to help you
achieve your goals faster and easier. Check it out at:
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Now, on to todays main article. For most business owners,
entrepreneurs, and professionals, attracting clients is paramount.
The more you can make yourself known, the more likely your
prospective clients can find you.
Today's article is on giving presentations and speeches about your
area of expertise. When prospective clients see you in action,
talking knowledgeably about your industry, they have an opportunity
to buy from you.
My hope is that you use the ideas and information in these
BizSuccess Breakthroughs broadcasts to get the results you really
want. If you want some help in putting them into practice, or if you
have questions, email or call me.
SUCCESS to You....
Gary Lockwood, Your Business Coach
P.S. One of my clients, Kevin Davis Selling Systems, is offering
a free report - "15
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++++++++++++++++++++++++++++++
THIS ISSUE'S MESSAGE
++++++++++++++++++++++++++++++
Will Speak for Profit
For most business owners, entrepreneurs, and professionals,
attracting clients is paramount. The more you can make yourself
known, the more likely your prospective clients can find you. Yet,
public relations can be expensive and time consuming.
What's the answer? Give presentations and speeches about your
area of expertise. When prospective clients see you in action,
talking knowledgeably about your industry, they have an opportunity
to buy from you. At the very least, they will associate you with your
specialty. This means they will think about you. When they think
about you, your odds of doing some business with them increases.
First is getting yourself booked to do the speech. Who do you want
to speak to? Which associations include these people? Call the
association and offer to be a speaker for an upcoming meeting.
They're always looking for speakers who will give their members
good information.
Also, consider the Rotary and the Chamber of Commerce. These
organizations and other similar community organizations also look
for speakers to present to the business people who attend their
meetings. In a nutshell, volunteer to speak to any gathering of your
prospective clients.
Remember, these groups are interested in practical ideas that will
save them money, make them money, improve their businesses,
reduce their workload and so on. They do not want a thinly
disguised sales pitch. Contact the organization's program
director and tell them what you can offer.
Once you've been booked, start analyzing the expected audience.
Who are they? Why will they be there? What are they interested in?
How much do they already know about your subject? Ask these
questions until you are clear about your listeners. The more you
know about them, the more comfortable you will be with them.
If you offer a free report, a "tips" sheet, a newsletter or other
small
incentive, people will line up to give you their business card. Put
these people in your prospect database, mail to them, follow up
with them and nurture this relationship. After all, you're no longer
a stranger to them. The likelihood is high that you could do
business with them or get referrals from them.
Bottom line...
Making public presentations can be profitable, rewarding and fun.
+++++++++++++++++++
SPOTLIGHTS
+++++++++++++++++++
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Did you know that subscribers to Bob Osgoodby's "Tip of the Day"
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NETREPRENEUR'S E-BUSINESS JOURNAL
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E-mail-Ezines-Newsletters ~~ No matter what you call them
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Find jokes, riddles, recipes, quotes, trivia, crafts, etc.
You look and choose, & we'll sign you up. It's all FREE!
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************************
DISCLAIMER
Although we make an effort to check out the advertisements in the
Spotlight section, we cannot assume responsibility for the actions
of our advertisers.
+++++++++++++++++++++++++++++++++
QUOTES To Get You Thinking
+++++++++++++++++++++++++++++++++
What the world really needs is more love and less paperwork.
Pearl Bailey
Treasure your relationships, not your possessions.
Anthony J. D'Angelo
When choosing between two evils,
I always like to try the one I've never tried before.
Mae West
Pick battles big enough to matter, small enough to win.
Jonathon Kozol
A friend is someone who knows all about you
and still likes you.
Elbert Hubbard
+++++++++++++++++++++++
THE FUNNIES
+++++++++++++++++++++++
Stop by our website every day to see the Business Cartoon
of the Day by Ted Goff. http://www.bizsuccess.com/cartoon.htm
------------
The Worlds 16 Shortest Books....
****************************
16. Al Gore: The Wild Years
15. Amelia Earhart's Guide to the Pacific Ocean
14. America's Most Popular Lawyers
13. Career Opportunities for History Majors
12. Detroit - A Travel Guide
11. Different Ways to Spell "Bob"
10. Dr. Kevorkian's Collection of Motivational Speeches
9. Easy UNIX
8. Everything Men Know About Women
7. Everything Women Know About Men
6. French Hospitality
5. George Foreman's Big Book of Baby Names
4. How to Sustain a Musical Career by Art Garfunkel
3. Mike Tyson's Guide to Dating Etiquette and Fine Dining
2. Staple Your Way to Success
And the number one World's Shortest Book:
1. The Engineer's Guide to Fashion
***excerpts
from: http://www.joker.org/
***
++++++++++++++++++++++++++++++++
RESOURCES AT BizSuccess.com
++++++++++++++++++++++++++++++++
Read the past issues of BizSuccess Breakthroughs
We are now posting each issue of BizSuccess Breakthroughs
at the website, in the archives. This means you can review past
issues anytime you want. So far, we have archived the issues since
April, 1999.
We'll soon have all the issues from 1999 in the archives. We are
also going to add a search function, so you can find the topics and
key words you are seeking.
See the archives at http://www.BizSuccess.com/archives.htm
+++++++++++++++++++++++
PUBLISHER INFO
+++++++++++++++++++++++
Gary Lockwood is Your Business Coach.
Helping business owners, entrepreneurs, and professionals
to get all they really want from their enterprise.
(800) 272-1575 (USA) - 909/984-3344 Fax: (815) 361-3041
Email: mailto:Gary@bizsuccess.com
Visit our website at http://www.bizsuccess.com
Grow your business, make more money,
have more fun!
++++++++++++++++++++++++++++++
YOUR COMMENTS PLEASE?
++++++++++++++++++++++++++++++
I appreciate feedback, corrections, and comments about anything
mentioned in BizSuccess Breakthroughs. Please send your thoughts to:
mailto:Gary@bizsuccess.com
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