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BizSuccess Breakthroughs for
August 1, 2001
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++++++++++++++++++++++++++
TABLE OF CONTENTS
++++++++++++++++++++++++++
..WELCOME to BizSuccess Breakthroughs
..THIS ISSUE'S MESSAGE - "Don't Sell Me
*Things*!"
..SPOTLIGHTS - Products and Services for you and your
enterprise
..QUOTES - To Get You Thinking
..THE FUNNIES - On the Lighter Side of Business
..MORE RESOURCES AT BizSuccess.com
..PUBLISHER CONTACT INFO
..YOUR COMMENTS PLEASE?
..SUBSCRIPTION INSTRUCTIONS
++++++++++++++++++
WELCOME
++++++++++++++++++
Hello. Gary Lockwood here again with more breakthrough ideas
and information on how to:
Grow your business - Make more money - Have more fun.
Thank you again for referring this newsletter to your friends and
colleagues. I really appreciate you for helping to pass the word
about this newsletter.
Several years ago, I ran across an extraordinary message. When
I read it I was motivated to completely change my approach to sales.
This remarkable message has helped me to make many sales
and better satisfy my clients.
I have included this message in today's issue in hopes that it gets
your brain working in the same way it did mine.
My hope is that you use the ideas and information in these
BizSuccess Breakthroughs broadcasts to get the results you
really want.
If you want some help in putting them into practice, or if you
have questions, email or call me.
SUCCESS to You....
Gary Lockwood
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++++++++++++++++++++++++++++++
THIS ISSUE'S MESSAGE
++++++++++++++++++++++++++++++
Don't Sell Me *Things*!
Several years ago, I ran across this extraordinary message. I don't
know who wrote it, but I tip my hat to her/him. Many times, this has
helped me to make a sale and satisfy my customer. I hope it gets
your brain working in the same way it did mine.
DON'T SELL ME *THINGS*
DON'T SELL ME CLOTHES.
Sell me neat appearance...style...attractiveness.
DON'T SELL ME SHOES.
Sell me foot comfort and the pleasure of walking in the open air.
DON'T SELL ME CANDY.
Sell me happiness and the pleasure of the great taste.
DON'T SELL ME FURNITURE.
Sell me a home that has comfort, cleanliness, contentment.
DON'T SELL ME BOOKS.
Sell me pleasant hours and the profits of knowledge.
DON'T SELL ME TOYS.
Sell me playthings to make my children happy.
DON'T SELL ME TOOLS.
Sell me the pleasure and profit of making fine things.
DON'T SELL ME REFRIGERATORS.
Sell me the health and better flavor of freshly-kept food.
DON'T SELL ME TIRES.
Sell me freedom from worry and low cost per mile.
DON'T SELL ME PLOWS.
Sell me green fields of waving wheat.
DON'T SELL ME THINGS.
Sell me ideas..feelings..self-respect..safety..confidence..security..
savings..home life..satisfaction..happiness.
PLEASE DON'T SELL ME THINGS!
Your Customer
+++++++++++++++++++
SPOTLIGHTS
+++++++++++++++++++
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************************
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************************
Your Weekly Message...The Baum Group - a FREE weekly
e-newsletter to help you stay focused, on purpose and more!
To subscribe, click on
mailto:TheBaumGroup@YourStressMatters.com?subject=subscribe_ezineBSB
************************
DISCLAIMER
Although we make an effort to check out the advertisements in the
Spotlight section, we cannot assume responsibility for the actions
of our advertisers.
+++++++++++++++++++++++++++++++++
QUOTES To Get You Thinking
+++++++++++++++++++++++++++++++++
When one door closes, another opens: but we often look so long
and so regretfully upon the closed door that we do not see the one
which has opened for us.
Alexander Graham Bell
What we must decide is perhaps how we are valuable,
rather than how valuable we are.
Edgar Friedenbar
Discovery is seeing what everybody else has seen,
and thinking what nobody else has thought.
Albert Szent-Gyorgi
A pile of rocks ceases to be a rock when somebody contemplates
it with the idea of a cathedral in mind.
Saint Exupery
We may affirm absolutely that nothing great in the world has ever
been accomplished without enthusiasm.
Georg Hegel
It takes courage to grow up and turn out to be who you really are.
E
E Cummings
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THE FUNNIES
+++++++++++++++++++++++
Drinking removes warts and dimples. Not from me, but from those I
look at.
- Jackie Gleason
Husbands are like fires - they go out when unattended.
- Zsa Zsa Gabor
When you go into court you are putting your fate into the hands of
twelve people who weren't smart enough to get out of jury duty.
- Norm Crosby, comedian
Love is staying awake all night with a sick child - or a very healthy
adult.
- David Frost, broadcaster
Love is grand; divorce is a hundred grand.
~~~~~~~~
I am in shape. Round is a shape.
~~~~~~~~
Time may be a great healer, but it's a lousy beautician.
~~~~~~~~~
Never be afraid to try something new. Remember, amateurs built the
ark. Professionals built the Titanic.
~~~~~~~~~
Conscience is what hurts when everything else feels so good.
~~~~~~~~
Talk is cheap because supply exceeds demand.
~~~~~~~
Even if you are on the right track, you'll get run over if you just
sit there.
~~~~~~
Politicians and diapers have one thing in common. They should both be
changed regularly and for the same reason.
~~~~~~~~
An optimist thinks that this is the best possible world. A pessimist
fears that this is true.
~~~~~~~~~
There will always be death and taxes; however, death doesn't get
worse every year.
***excerpts from: http://www.joker.org/
***
++++++++++++++++++++++++++++++++
RESOURCES AT BizSuccess.com
++++++++++++++++++++++++++++++++
Start your day with a smile!
Do you know that, every day, we have a new Business Cartoon
of the Day at our website?
Ted Goff contributes a new cartoon every day that takes a humorous
look at the business world.
Stop by our website every day to see the Business Cartoon
of the Day by Ted Goff. http://www.bizsuccess.com/cartoon.htm
Please click to http://www.BizSuccess.com/referrals.htm
+++++++++++++++++++++++
PUBLISHER INFO
+++++++++++++++++++++++
Gary Lockwood is Your Business Coach.
Helping business owners, entrepreneurs, and professionals
to get all they really want from their enterprise.
(800) 272-1575 (USA) - 909/984-3344 Fax: (815) 361-3041
Email: mailto:Gary@bizsuccess.com
Visit our website at http://www.bizsuccess.com
Grow your business, make more money,
have more fun!
++++++++++++++++++++++++++++++
YOUR COMMENTS PLEASE?
++++++++++++++++++++++++++++++
I appreciate feedback, corrections, and comments about anything
mentioned in BizSuccess Breakthroughs. Please send your thoughts to:
mailto:Gary@bizsuccess.com
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Copyright © 2001 BizSuccess
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