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         BizSuccess Breakthroughs for November 22, 2000
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++++++++++++++++++++++++++
      TABLE OF CONTENTS
++++++++++++++++++++++++++

..WELCOME to BizSuccess Breakthroughs
..THIS ISSUE'S MESSAGE - "Think Strategically about Your Business"
..SPOTLIGHTS - Products and Services for you and your enterprise
..QUOTES - To Get You Thinking
..THE FUNNIES - On the Lighter Side of Business
..MORE RESOURCES AT BizSuccess.com
..PUBLISHER CONTACT INFO
..YOUR COMMENTS PLEASE?
..SUBSCRIPTION INSTRUCTIONS


++++++++++++++++++
      WELCOME
++++++++++++++++++

Hello. Gary Lockwood here again with more breakthrough ideas
and information on how to:
   Grow your business - Make more money - Have more fun.

Thank you again for referring this newsletter to your friends and
colleagues. I really appreciate you for helping to pass the word
about this newsletter.

For many business owners, entrepreneurs, and professionals,
annual planning is one of those intimidating efforts that get
pushed off indefinitely. Yet, you know intuitively that, if you
actually did it, you stand to gain a lot.

Why is this such a daunting task? For many, it's because we
imagine annual planning as a huge, time-consuming and difficult
chore. What if it was easy and quick? What do you stand to gain
from effectively planning for next year? Planning helps you remove
the uncertainty, avoid surprises, pull your team together, and
save time and money.

Todays article outlines a simple process for you to plan for next
year. Do yourself a favor. Get started this week.

My hope is that you use the ideas and information in these
BizSuccess Breakthroughs broadcasts to get the results you really
want. If you want some help in putting them into practice, or if you
have questions, email or call me.

SUCCESS to You....
Gary Lockwood, Your Business Coach

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++++++++++++++++++++++++++++++
      THIS ISSUE'S MESSAGE
++++++++++++++++++++++++++++++


   Think Strategically about Your Business
   by Gary Lockwood

It has been about one year since we last addressed the issue
of business planning. Chances are, it has also been one year
since you have thought about this topic. For many business
owners, entrepreneurs, and professionals, annual planning
is one of those intimidating efforts that get pushed off indefinitely.
Yet, you know intuitively that, if you actually did it, you stand to
gain a lot.

Why is this such a daunting task? For many, it's because we
imagine annual planning as a huge, time-consuming and difficult
chore. What if it was easy and quick? What do you stand to gain
from effectively planning for next year? Planning helps you remove
the uncertainty, avoid surprises, pull your team together, and save
time and money.

Here is a simple process for you to plan for next year. It is
relatively easy and can be done in a day or so. First, let's get
prepared. You'll need a few hours of uninterrupted time (best if
done in only one or two sittings), so block off one day or two
half-days in your calendar. If you work with a partner, spouse or
key management team, schedule to do this together, as a team.
Decree casual, comfortable clothing and make arrangements
for coffee and lunch.

For most enterprises, the annual planning process is most
effective when guided by a professional facilitator. If you decide
to have a go at it on your own, use the following step-by-step
process.

Phase one is self-evaluation of the enterprise. Here, we'll look at
what's important to us, where we're going, what are we all about
and what's our prime purpose. This is what strategic thinking is
all about. For this phase, identify the five or six key areas that are
important and essential for your business - cash flow, customers,
employees, image, growth, productivity and so on. Write them
down. These are your organizational values.

In each of these areas, develop a crystal clear vision of where you
are going with this. What's possible. What does it look like when
you're living up to your best expectations in each of these areas?
Describe as best you can, in writing, what it looks like and what
it feels like when you have reached the point in each of your key
result areas where you are happy with each. This represents a
picture of your future, as you prefer it to be.

If you can articulate a clear vision of your preferred future,
focusing on those areas that are important to you and to your
business, that vision becomes your destination down the road.
That clear vision allows you to set goals in the direction of your
preferred future. That vision provides motivation, energy, purpose
and direction. It certainly helps you to communicate with the people
around you.

Starting with a clear vision of what's possible helps you to answer
the question we must ask ourselves each day -- why are we doing
this piece of work and is it taking us where we need to go?

Phase two is about making choices. This process includes telling
the truth about our current reality. We need to identify where is our
greatest area of need. Where can we make the most definitive
progress this year? To do this, use a scale of 1-10 (10 is great
and 1 is lousy) to rate each of the organizational value areas.
Rate each as to how well you are currently living up to that value
when compared to your vision of your preferred future. If you're
doing this as a group, have each person describe their rating.

Phase three is to establish priorities. The hardest and most vital
part of thinking strategically is accepting the simple truth that we
cannot do all the things we want to do or even all the things that
are important. When we try to do it all, we do not do any of it well.

Use the completed ratings to select the one or two areas where
you have the greatest opportunity for improvement in the coming
year. Where is your greatest dissonance? In which value area
would improvement translate to significant results? In which value
area is the largest gap between your preferred future and your
current reality? Select one or two value areas as your priority for
the coming year.

Phase four is to develop the action plan. We must get clear about
who will do what and when. Start with brainstorming all the
possible actions which could move you closer toward your
preferred future in the one or two value areas you have selected
as your priority for the coming year. Be creative here. Don't be
limited to doing what you've always done; you'll limit yourself to
getting the same results you've always had.

Once you've created a list of possible action steps, group the
action items into categories such as marketing, communications,
facilities, employees, etc. Usually, 3-5 categories will cover them
all (it's OK to have a "Misc." category). Now, go back through each
action item in each category to assign a person to be accountable
for that action, and to determine when that action item will be
complete.

Phase five is implementation. The plan has little value until we do
something with it. This must also include follow up and review of
progress. Each person must have a clear understanding of his or
her individual accountability. If it's just you in your one-person
company, you, too, must get clear on how you will accomplish your
assigned tasks. This may include blocking off some time each
week to concentrate on your action items.

Once or twice a month, stop to review your progress. What's getting
done? What's not getting done? How are we doing? Examine the
action items that are being pushed off. Either break them into
smaller, easier tasks or decide explicitly that you are not going
to do that one.

Celebrate your successes and the progress you are making. At
the same time, don't get too impatient. Remember that your plan
is for the whole year, so it's OK if everything is not done by the
end of the first month.

The process of thinking strategically about your business can be
one of opportunity and excitement. Through this process, everyone
in the organization can understand and commit themselves to a
consistent system of values and vision for the future. It helps bring
the plan alive for the people who must deliver on the goals.

The payback is a high return on your investment of time and
commitment to the process. The payback also comes in your
ability to withstand the whipsaw of change. An enterprise grounded
with a clear direction and a plan to get there will have focus on what
is important and the flexibility to respond to new opportunities.

Block off some time to think strategically. Here's to a successful
year for you and your business!

    About the Author...
Gary Lockwood is Increasing the Effectiveness and Enhancing
the Lives of CEOs, Business Owners and Professionals.
Get the CEO Success Report at http://www.topica.com/lists/CEOSuccess
Email:  mailto:Gary@BizSuccess.com  Web: http://www.BizSuccess.com


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 DISCLAIMER

Although we make an effort to check out the advertisements in the
Spotlight section, we cannot assume responsibility for the actions
of our advertisers.


+++++++++++++++++++++++++++++++++
      QUOTES To Get You Thinking
+++++++++++++++++++++++++++++++++


 Beware the man of one book.
                  St. Thomas Aquinas

 The wise learn many things from their enemies.
                  Aristophanes

 Time is a great teacher, but unfortunately it kills all its pupils.
                  Hector Berlioz

 If you come to a fork in the road, take it.
                  Yogi Berra

 I was educated once, and it took me years to get over it.
                  Ashleigh Brilliant:



+++++++++++++++++++++++
        THE FUNNIES
+++++++++++++++++++++++

Stop by our website every day to see the Business Cartoon
of the Day by Ted Goff.   http://www.bizsuccess.com/cartoon.htm
 ------------

         Trivial Tidbits

 Oak trees do not produce acorns until they are fifty years of
 age or older.

 The first product to have a bar code was Wrigley's gum.

 The king of hearts is the only king without a mustache.

 A Boeing 747s wingspan is longer than the Wright brothers'
 first flight.

 American Airlines saved $40,000 in 1987 by eliminating 1 olive
 from each salad served in first-class.

 Venus is the only planet that rotates clockwise.

 The first CD pressed in the US was Bruce Springsteen's "Born in
 the USA."

 Apples, not caffeine, are more efficient at waking you up in the
 morning.

 The 57 on the Heinz ketchup bottle represents the number of varieties
 of pickles the company once had.

 The plastic things on the end of shoelaces are called aglets.

 Most dust particles in your house are made from dead skin.

                    ***excerpts from: http://www.joker.org/  ***


++++++++++++++++++++++++++++++++
      RESOURCES AT BizSuccess.com
++++++++++++++++++++++++++++++++

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+++++++++++++++++++++++
      PUBLISHER INFO
+++++++++++++++++++++++

Gary Lockwood is Your Business Coach.
Helping business owners, entrepreneurs, and professionals
   to get all they really want from their enterprise.
(800) 272-1575 (USA) - 909/984-3344   Fax: (815) 361-3041
Email:  mailto:Gary@bizsuccess.com

        Visit our website at http://www.bizsuccess.com
        Grow your business, make more money, have more fun!

++++++++++++++++++++++++++++++
      YOUR COMMENTS PLEASE?
++++++++++++++++++++++++++++++

I appreciate feedback, corrections, and comments about anything
mentioned in BizSuccess Breakthroughs. Please send your thoughts to:
mailto:Gary@bizsuccess.com




                                 
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Grow your business, make more money and have more fun.

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